We’re in the business of building your business. The Right Way.

With Intelligence • With Passion • With Integrity

The Right Expertise for Your Brands

We are an innovative, award-winning marketing services agency with a perfect mix of veteran knowledge and fresh, young talent. Our areas of expertise are Shopper Marketing, Consumer Promotion, Digital and Experiential. But collectively, each of these disciplines are a part of our overall expertise – crafting marketing solutions that generate incremental business.

What makes us different?

The Right Way™

Our proprietary process ensures that we develop innovative ideas that are pre-tested with your shoppers to increase the certainty of results and deliver business success.

SITUATION ANALYSIS

SITUATION ANALYSIS

INSIGHTS

INSIGHTS

STRATEGY

STRATEGY

KiC™

KiC™ – KNOWLEDGE INSPIRED CREATIVITY

CREATIVE DEVELOPMENT

CREATIVE DEVELOPMENT

TESTING

CONCEPT TESTING

REFINEMENT

REFINEMENT

EXECUTION

EXECUTION

Look who’s doing it right.

The Right Solutions

Executive Team

Rico DiGiovanni

Rico DiGiovanni

President

Jane Canapini

Creative Director